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Iva Stoyneva

Iva Stoyneva is a user experience researcher and strategist. She employs a user-centered approach to the evaluation and creation of digital products. Iva believes that evidence-based, user-informed decisions are critical to solving the challenges that impact people’s wellbeing in areas such as health, education, politics and civic society. She holds a Master’s in Lifespan and Digital Communication from Old Dominion University, and is an alumnus from the Cancer Research Training Award (CRTA) Fellowship at the National Institutes of Health.